Finance
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Nostalgia makes the heart grow fonder? Advertisers sure seem to think so.
The future is uncertain. The present is complex. But the past? That’s pretty safe terrain for Super Bowl advertisers. This…
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What is ‘He Gets Us’?
Between the chip ads, beer stunts and celebrity cameos, two ads with a different kind of message are appearing during…
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Crypto ads are so last year.
Attention-grabbing ads for cryptocurrency trading platforms were ubiquitous during last year’s Super Bowl. Larry David reacted crankily to inventions in…
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Wanted: Interns Who Can Make TikTok Hits
When Mary Clare Lacke, a 20-year-old student at the University of Missouri, interned at Claire’s last summer, one of her…
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Young, in Love and Figuring Out How to Talk About Money
For a boyfriend’s 30th birthday a few years ago, Mykail James made reservations at the Capital Grille steakhouse in Baltimore,…
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The Week in Business: Microsoft’s Big Bet on A.I.
Credit...Giacomo BagnaraWhat’s Up? (Feb. 5-11) An A.I. Arms Race Microsoft’s often-overlooked search engine, Bing, is mounting a comeback with ChatGPT,…
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Can the N.F.L.’s Rules for Team Ownership Survive its Skyrocketing Valuations?
Other sports leagues have changed their rules to allow private equity firms to invest. But so far, the N.F.L. has…
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When It’s Easy to Be a Landlord, No One Wants to Sell
Locked in at historically low interest rates. Platforms that make managing rentals a breeze. Homeowners have little incentive to put…
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Why Are You Seeing So Many Bad Digital Ads Now?
Scrolling past ads has rarely been enjoyable. But in recent months, people say the experience seems so much worse.
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I.R.S. Decides Most Special State Payments Are Not Taxable
The agency offered the guidance that it had asked millions of taxpayers in 21 states to wait for before filing…