Russell Morash, ‘This Old House’ and ‘The French Chef’ Producer, Dies at 88

Russell Morash, a public television producer and director who helped turn a cookbook author, Julia Child, into America’s chef and transformed bathroom tile replacement and roof repair into addictive TV with “This Old House,” died on June 19 in Concord, Mass. He was 88.

His death, in a hospital, was confirmed by his wife, Marian Morash, who said the cause was a brain hemorrhage.

Hailed as the “father of how-to television” by the National Academy of Television Arts & Sciences, which gave him a lifetime achievement Emmy Award in 2014, Mr. Morash helped usher in the D.I.Y. era with the enduring instructional shows that he helped create for the Boston PBS station WGBH.

“The French Chef,” which debuted in 1963, with Mr. Morash as director and producer, and which became Ms. Child’s vehicle to mass-market fame, changed the way American’s thought about food with her distinctly American approach to French cooking. And “This Old House” proved an instant hit in 1979, and remains a ratings powerhouse after 45 years. As of last year, the show and a sister show, “Ask This Old House,” together had received 20 Emmy Awards and 119 Emmy nominations.

Long before the Food Network, HGTV and other outlets created a how-to revolution on cable, Mr. Morash seized on the idea that craftspeople with no television experience could become stars of the small screen by sharing their insider tips and insights.

“This Old House,” for example, made household names of Bob Vila, who previously ran a home renovation business, and Norm Abram, a carpenter whom Mr. Morash had originally hired to build a workshop in his backyard in Lexington, Mass.