Apple
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News
Apple Kills Its Electric Car Project
The car, which Apple spent billions of dollars researching, had been intended as a rival to Tesla’s E.V.s, which include…
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Arts
40 Years Ago, This Ad Changed the Super Bowl Forever
An oral history of Apple’s groundbreaking “1984” spot, which helped to establish the Super Bowl as TV’s biggest commercial showcase.
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Finance
Apple Takes a Humble Approach to Launching Its Newest Device
The Vision Pro augmented reality device goes on sale Friday. Don’t expect Apple to host a splashy event to promote…
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News
Apple Expected to Remove a Health Feature From New Apple Watches
The Apple Watch Series 9 and Watch Ultra 2 would no longer detect people’s pulse rate, to comply with a…
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World
Apple to Offer Rare Discount on iPhones in China
Facing a weak consumer appetite and fierce competition from domestic rivals amid U.S.-China tensions, a typically discount-wary Apple is offering…
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News
Microsoft Tops Apple to Become Most Valuable Public Company
The shift is indicative of the importance of new artificial intelligence technology to Silicon Valley and Wall Street investors.
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News
U.S. Moves Closer to Filing Sweeping Antitrust Case Against Apple
Justice Department officials are in the late stages of investigating the iPhone maker, focusing on how Apple has used its…
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News
Apple Resuming Sales of Its Newest Smartwatches, for Now
The company pulled two watches from stores after losing a patent case, but an appeals court temporarily paused enforcement of…
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Finance
Apple Explores A.I. Deals With News Publishers
The company has discussed multiyear deals worth at least $50 million to train its generative A.I. systems on publishers’ news…
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News
Apple to Pause Selling New Versions of Its Watch After Losing Patent Dispute
The move, which comes after a ruling by the International Trade Commission, could create a run on watch sales in…